CASE STUDY: ANCIENT + BRAVE
A health and wellness brand famous for their pure, potent and sustainable supplements with their tasteless ‘True Collagen’ leading the charge as their hero product, and their signature branding making every purchase feel like a beautiful treat to keep on display.
"Nutshell played a pivotal role in our company's early stages of growth. Their knowledge and expertise in Meta and Google advertising provided us with the solid foundation we needed to grow our digital presence and set us on a path of remarkable growth. Sophie and Julie's dedication was invaluable and they are both incredibly easy to work with and slotted seamlessly into our wider team.”
Kate Prince, Founder and CEO
THE CHALLENGE
March 2022 - the brand was firmly out of ‘start-up’ phase but had struggled to gain traction with ads and wanted to turn that around.
We were determined to be the agency that could achieve what four(!) others hadn’t.
Ambitious growth targets were set to position the brand in the D2C market. In that first year our expertise was required to grow and maintain a 20% increase in YOY sales. As growth shaped the business the goals in 2023 were to hit even more ambitious targets and demonstrate stability whilst the business aimed to simultaneously secure new funding to take the brand to a new level.
THE RESULTS
WHAT THE CLIENT SAID
“Sophie and Julie truly feel like an extension of our team and have fitted seamlessly into our business.
We have an enjoyable and productive working relationship with regular, clear communication. Their depth of knowledge is very impressive and a valuable resource.
Nutshell go above and beyond their remit with advice and suggestions on business and ecommerce strategies and are a trusted soundboard.
With their help we have consistently achieved YOY growth.”
Lara Petrucelli, Marketing Director
“Having worked with a few agencies we knew that Nutshell were the right fit for Ancient + Brave. Julie and Sophie are exceptionally good at what they do. They explain the complicated process of digital marketing with patience and clarity. We have felt completely held and supported at every stage of the process and Nutshell feel like an integrated part of our team.
In addition to being great to work with, we are also seeing some very exciting results as Nutshell are showing their skill in being able to help us scale our revenue. With a keen sense of market and a flair for the creative we work closely with Julie and Sophie on our campaigns. Brilliant work and we thoroughly recommend them!”
Kate Prince, Founder and CEO