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Why it’s not too early to be planning your Christmas advertising

Why it’s not too early to be planning your Christmas advertising   What do we already know about Christmas campaigns? Well planned campaigns are more successful Advertising costs rocket The marketplace is swamped Consumers prefer to buy from brands they know and trust How has 2020 disrupted the norm? Consumers are scrolling more than ever…

The Facebook Ads ‘Learning Phase’…Please don’t touch!

The Facebook Ads ‘Learning Phase’ …Please don’t touch!   When your Ads are in the learning phase you just have to be patient…sit on your hands…avoid tinkering…go for a walk! Whatever you do just avoid popping in for a quick edit as you’re likely to disrupt the learning and lengthen this phase.   So what…

6 Benefits of Outsourcing your Marketing

6 Benefits of Outsourcing your Marketing   You’d be reluctant to let your GP take control of your heart bypass, so why don’t more SMEs take the weight off their general marketing team and allow specialists to focus on the niche projects? It’s a head scratcher, here are a few thoughts we’ve had on why…

Throwing the Doors Open

Throwing the Doors Open Hurray to the Hospitality Industry!   It’s great to be back! We ventured out to our local pub for Friday night pizza last week, and it felt fantastic! Feedback resoundingly says the hospitality industry have worked extremely hard to create safe but sociable spaces, and customers are starting to come back.…

7 questions to answer before running Social Media Ads

7 questions to answer before running Social Media Ads   Thinking of investing in social media ads? Before you start here are 7 of the top questions that we ask our new clients,  Answering these will help you set your Ads up for success! 1.What is my brand tone of voice? The first question to…

7 Reasons Why Facebook Ads Can Help B2C Businesses Now

7 Reasons Why Facebook Ads Can Help B2C Businesses Now   COVID-19 swung into 2020 like a wrecking ball, but as businesses emerge from lockdown it’s time to be innovative in recovery. Here are our seven reasons for using Facebook Advertising to breathe life back into B2C business. 1. Talk straight to your market Facebook…

5 ways to add a ‘swipe up’ link on Insta without 10,000 followers

5 ways to add a ‘swipe up’ link on Instagram, without 10,000 followers   500 million people use Instagram Stories every day 😮 - yep that’s a stonking half a BILLION people swiping through so yes, stories are an important channel for your brand to maximise on. Instagram stories have grown and grown and are…

Step Away from the Facebook Boost Button

Step Away from the Facebook Boost Button   We know it’s tempting – especially when you get the constant message saying that your post could reach a zillion more people if you just hit this pretty blue button but please… step away from the boost button….or at least take some time to understand if it’s…